The success of a website firstly depends on the design and secondly on the content. Designing requires expertise and imagination. Everyday we see many websites or online shops that we like or not. The web designer is called to render this very feeling through the website’s structure based on the business and the project.
It’s really very difficult for the “professional” web designer to produce quickly and in short time, but not impossible!
There are many companies and many named professionals who simply integrate the content into a template and deliver simple copies of similar websites without studying the needs of each project, thus filling the internet with just one domain.
Designing and building a website or a online shop has inviolable rules for the professional designer and the professional customer. If one of the two is not practitioner in practice the project is doomed to fail…
So, for us, a successful and well-designed website must have:
These are just the 20 main features that will give to the website the success of navigation and readability from search engines.