Online marketing is all about awareness and visibility.
Most of the time, people find your business online in one of three ways:
1.Your business appears directly in search engine results
2.Reported or recommended by a person, a website or a post
3.Someone already knows your business and starting to look for it
Search Engine Optimization (SEO) is a set of strategies with the ultimate goal of bringing more people to your site. The only way is by improving the code in search engines but also in combination with social search optimization.
Social Media Optimization (SMO) can be a part of #SEO, but it also contributes to all three ways people find you on the internet.
Obviously, SMO has to do with social networks and growing importance in business search.
This aspect of #optimization deals with enhancing your company’s presence and with how popular it is via interactive communities online, not just Facebook and Twitter, but also blogs, forums, and wherever your business is referenced or linked with social networks and posts.
SMO (Social Media Optimization) is a project that can help boost your brand and enhance your visibility as well as the production that leads to sales growth.
Optimizing your social media is based on both familiarity and trust for your #business, because consumers will not only see what it is reported, but also what it is recommended by other users.
By participating in every #social_network like Facebook, Twitter, Linkedin etc. simply by creating a post, you do not win absolutely anything regarding the #sociability and #interactivity of your business brand.
To improve the #SMO for your business there should be a set of actions on social networks and your business website or online shop with interactive public, communication, answers and proposals so to gain trust of your potential customers.
Contact us today and we’ll rock your business online!